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What’s your financial end game?

CRED gives capital to athletes to accelerate their savings and investments.

About us

Trusted by the best

Working with elite athletes and organisations from top competitions across the sports industry.

How it works

How CRED helps

CRED supercharges your investments and savings. Reducing your risk and securing your future.

Receive capital now

We invest in your career from the outset. Start with a lump sum and see it grow.

Protect your investments

Invest with a Registered Financial Advisor over a long term horizon.

Secure your post career

Rest easy knowing you are prepared for all outcomes.

The problem

Athletes Have Rapid Earnings over a Short Time

A player usually earns est. 90% of their lifetime income before age 32. Because so much is earned in such a short time, there is significantly less room for error when saving and making investment decisions.

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Upfront sum

Receive capital now

CRED provides select athletes with upfront capital. Part of the funds can be used for investments like your first home.

Receive capital now


Protect your investments

Locked till retirement

Don’t make the classic mistake of splurging your cash before you’ve retired. CRED locks a chunk of your money away until retirement.

Lower risk investing

Investing early gives you a long horizon and the ability to weather various market conditions, reducing your risk.

Downside protection

Things can happen and if your career doesn't pan out you can rest knowing you are protected.


CRED works with IFAs to help players maintain balanced portfolios to ensure they reduce risk.

Supercharge your earnings

Secure your post career

With early funding, your assets can grow at higher rates for longer durations setting you up for post career success.

  • Upfront Capital
  • Off-Field Team Setup
  • CRED Player 360 App
  • Wage Advisory
  • Commercial Advisory
  • Fan Platform
  • Career Development
  • Player Transfers
  • Contract Negotiation
  • Sourcing Opportunities
  • Commercial Deals
  • Licensing
  • Power of Attorney
  • Prenuptial
  • Contact Review
  • Legal Conceirge
  • Trust Deeds
  • Financial Plan
  • Investment Management
  • Investment Advisory
  • Budgeting
  • Post Career Planning
  • Real Estate
Financial Advisor
  • Influencer Marketing
  • Social Media
  • Brand Development
  • Business Advisory
  • Image Rights Co Setup
  • Tax Planning
  • Company Admin
  • Trust Setup

FCA Approved advisors

Approved by industry experts

We work with the top financial advisors, accountants, lawyers and agents to ensure you are well equipped in your development in the game.

Regulated advisors

We only work with accredited financial advisors

Our team

Investment protections

We monitor and review progress.

we’re on your side

Ongoing support

Having a strong and well-rounded team working together is critical in protecting and growing the wealth of the player. CRED works with best-in-class providers, which are referred to the player, should there be missing coverage in their current team structure.

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We’re in your corner

CRED is here to help players reach their financial potential. A lot of that comes down to smart decisions early on and we're in this for the long haul.

About us

We’re on a mission

We want to reshape the industry by delivering better outcomes.

Well versed in finance & sport

Our team has extensive a strong background in the sport and a track record of success in finance.

Get in touch

Learn more and speak to our experts