Sports

About Us

Request a Demo

Sports

About Us

Request a Demo

CRED is the Intelligent Hub for Businesses

Combining your internal systems with predictive intelligence & real-world signals to tell you what to do, when to act & why it matters

Request a Demo

Marketing budget

$308M

+23%

10% higher than avg.

McDonalds

Stripe

Netflix

Atlassian

Atlassian

Expedia

Google

MongoDB

Top 1% in Computer Software

9.2

33% Audience Fit

Jeremy Peters

jeremy.peters@mongodb.com

Jul 25, 2023

MongoDB hires AWS veteran Jim Scharf as new CTO

The Stack

Hiring

Trusted by organisations in the world's top competitions

Trusted by some of the biggest companies in the world including organizations in

COMMERCIAL DATA

Unparalleled coverage

200M+

Companies

Thousands of unique data points on companies including revenue, marketing & more

900M+

Employees

Comprehensive information on all key stakeholders & employees incl. contact details

100K+

Unique Data Points

CRED detects and decodes behavioral and market signals in real time.

5B+

Ads Tracked

Tracking ads and performance of marketing campaigns for millions of companies every week

WITHOUT CRED

Internal & external data remained siloed

The average enterprise loses between $5M to $25M per year due to inaccurate & disparate data

Disparate, disconnected tools around business data: Less than 25% of commercial tools are interoperable

Lack of actionable insights: 2/3 of businesses say they fail to capitalize on commercial opportunities due to poor data.

Highly inefficient labor: Employees (on avg) waste 5.3 hours per week due to lack of data accessibility

Expensive tech stacks: Only 10% of paid for commercial SaaS services are actively used by companies.

􀄤

WASTED TIME

WASTED TIME

lack of data accessibility

No results

DUPLICATE DATA

WITH CRED

CRED combines internal & external data to provide a personalized intelligence platform to supercharge your business

External Data

10,000+ data sources

CRED

Personalized platform & models generated per customer

Recommended Companies

View all

Expedia

Travel & Leisure

Secondary

Deliveroo

Food Delivery

Secondary

BMW

Automotive

Secondary

Internal Data

CRM, Marketing & Collaboration

Salesforce

CRM

Hubspot

Marketing Campaigns

Microsoft Dynamics

CRM

Outlook

WHY CHOOSE CRED

Centralizing data to empower

workflows & unlock opportunities

Centralizing data to empower

workflows & unlock opportunities

In the AI era, the biggest advantage for businesses is to centralize proprietary data with external market insights to empower workflows & unlock market opportunities

Major time savings via smart workflows

60%+ reduction in time for research & insights

New opportunities through AI driven intelligence

23% increase in pipeline conversion

Transform raw data into insight-rich intelligence

4,850 hours saved by the average business

Faster adaption to market changes

60%+ of new opportunities came from CRED triggers

Clear visibility around performance & outcomes

Reporting & data capture helped reallocate sales spend

RECRUITMENT DATA

INDUSTRY DATA

FUNDRAISING

DEAL DATA

INTERNAL ACTIVITY

MARKETING DATA

RELATIONSHIP DATA

AUDIENCE DATA

SALES DATA

FINANCIAL DATA

PRODUCTS

NEWS

REGIONAL DATA

HOW CRED CAN HELP

Enabling your teams to focus on impactful revenue generating activities

Enrich with Context

Transform raw data into insight-rich intelligence. CRED connects vast internal signals with external market data to dynamically enrich and contextualize your information—closing gaps, surfacing meaning.

Open AI are likely to raise a $100M+ funding round in the next 6 months

Predict with Precision

Go beyond hindsight. CRED uses proprietary scoring models and synthetic forecasting to anticipate outcomes—driven by real-time trends, timing patterns, and historical signals.

Proposal for 2025/26 Season:

Audi x Tottenham Hotspur

Date

14 March 2024

Time

11:00 - 12:00

Join

Zoom Meeting

Act with Confidence

Don’t just know—do. CRED delivers ranked, goal-aligned actions you can activate instantly, whether within our platform or pushed into the tools your teams already use.

Request Revenue Report

INSIGHTS

Enabling research & strategy teams to action personalized opportunities

Providing tailored recommendations

Apply over 1,000+

advanced filters

Creating bespoke lists for sales

Identify key narratives

for outreach

Detailed macro research on 10K+ indicators

Leverage unique &

powerful buyer intent signals

Metric

Audience fit

9.4

4.9

6.8

Likelihood

8.1

7.2

4.1

Marketing employees

2.8K

+4.6%

196

+1.2%

203

-2.9%

Marketing budget

$1.4B

+5.3%

$96M

-17.3%

$420M

+18.7%

Sponsorship spend

96M

+2.5%

$12M

-24.7%

$26M

-33.2%

Digital spend

$724M

+13.4%

$74M

+6.3%

$96M

-14.6%

GETTING STARTED WITH CRED

Your Path to Foresight

When insights live in disconnected systems, decisions become fragmented. Strategy suffers. Teams second-guess. Foresight without connection is hindsight in disguise

Break down silos.

CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.

Make your data smarter.

CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.

See what matters first.

Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.

Move with confidence.

CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.

GETTING STARTED WITH CRED

Your Path to Foresight

When insights live in disconnected systems, decisions become fragmented. Strategy suffers. Teams second-guess. Foresight without connection is hindsight in disguise

Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Pepsi Co
Food & Drink
Intent
7.4
Likelihood
8.5
Audience
7.8
Pepsi Co
TOP PICK
Food & Drink
Intent
7.8
Likelihood
9.6
Audience
8.2
Pepsi Co
TOP PICK
Food & Drink
Intent
7.8
Likelihood
9.6
Audience
8.2
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Pepsi Co
Food & Drink
Intent
7.4
Likelihood
8.5
Audience
7.8
Pepsi Co
TOP PICK
Food & Drink
Intent
7.8
Likelihood
9.6
Audience
8.2
Pepsi Co
TOP PICK
Food & Drink
Intent
7.8
Likelihood
9.6
Audience
8.2
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Pepsi Co
Food & Drink
Intent
7.4
Likelihood
8.5
Audience
7.8
Pepsi Co
TOP PICK
Food & Drink
Intent
7.8
Likelihood
9.6
Audience
8.2
Pepsi Co
TOP PICK
Food & Drink
Intent
7.8
Likelihood
9.6
Audience
8.2
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Pepsi Co
Food & Drink
Intent
7.4
Likelihood
8.5
Audience
7.8
Pepsi Co
TOP PICK
Food & Drink
Intent
7.8
Likelihood
9.6
Audience
8.2
Pepsi Co
TOP PICK
Food & Drink
Intent
7.8
Likelihood
9.6
Audience
8.2
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.
Break down silos.
CRED unifies fragmented internal and external data into a single, intelligent layer—giving you a connected, real-time view of your entire business landscape in your own private instance.
Make your data smarter.
CRED enriches raw inputs with real-time market signals, industry-trained models, and contextual intelligence—filling gaps and unlocking hidden relevance instantly.
See what matters first.
Our proprietary scoring surfaces the patterns, opportunities, and risks most critical to your growth—so you can act faster, and smarter.
Move with confidence.
CRED transforms insight into execution with intelligent recommendations, automated workflows, CRM integration, and activation across the tools your teams already trust.

CASE STUDIES

Trusted by the best

Learn about how top sports organisations are using CRED

"CRED has helped to enrich our data intelligence capabilities across the commercial lifecycle, particularly through deepening understanding of our fanbase and leveraging AI to drive efficiencies across the team"

Tim Griffith

Head of Strategy & Insights, Fulham FC

Ready to Transform Your Data into Intelligence?

GET STARTED TODAY

Turn Data into Revenue-Generating Strategy

Request a Demo

Search by company, keyword or URL

Williams F1

My Opportunities

Discover More

Company

Audience Fit

Stage

Owner

Google

7.2

Qualifying

James Field

Open AI

9.6

Proposal

Sarah Taylor

Volkswagen

9.2

Completed

Gil Hutchings

Recent Deals

$49 Million

+20%

Chelsea FC

Expiring Deals

$1.25 Million

+2.4%

England Cricket Board

Team Analytics

Pipeline value

$68,500,000

+15.5%

James Field

$26.5M

Team member

Est. Deal Value

James Field

$26,500,000

Sarah Taylor

$13,000,000

Gil Hutchings

$9,800,000

Michelle Lamar

$8,200,000

José Fernandez

$6,500,000

Nicholas Bonaire

$4,500,000

Sports

About

Contact

Go To Top

At CRED, we are committed to the highest standards of data security and privacy. To affirm our dedication, we are fully SOC 2 and GDPR compliant, having undergone rigorous third-party audits to verify our data handling practices meet all criteria for security, availability, processing integrity, confidentiality, and privacy.

Go To Top

Sports

About Us

Credit Consumption Table

Master Service Agreement

Data Processing Agreement

System Security Notice

Trust

Legal Disclaimer

Go To Top

Sports

About Us

Credit Consumption Table

Master Service Agreement

Data Processing Agreement

System Security Notice

Trust

Legal Disclaimer